“ROCK AND ROLL IS AN ATTITUDE”
November 2023
‘Rock and Roll is an Attitude’ is an open-air exhibition.
In collaboration with Ilegal Mezcal, a series of 25 photographs, printed in extra large format (62”x36”), has been wheat pasted in five locations around three neighborhoods in New York City.
Click the following links to find the individual locations:
1— Lower East Side
2— Chinatown
3— Williamsburg: No 1, No 2, No 3
The posters will be up starting Friday, November 3rd, and will be viewable until they will last!
The “unofficial” opening event is scheduled on Nov 3 at Home Sweet Home bar in the LES, in occasion of the Femme Fatale 70’s Glam Costume Party, offering an opportunity for art enthusiasts and those with an appreciation for the “rock and roll lifestyle,” to gather and celebrate this unique exhibition in a festive environment.
The entry is free.
PRESS RELEASE
Rock and Roll is an Attitude
Photo Exhibition in NYC Neighborhoods
New York City, NY — Nov 3, 2023
25 impactful black and white photographs, each enlarged to a commanding 5x3' format, will be displayed through wheat-pasting in five different neighborhoods of NYC.
Through the lens of photography, ’Rock and Roll is an Attitude' encapsulates the essence of the rebellious, free-spirited energy that has defined the rock and roll lifestyle for decades.
This collaboration with leading artisanal mezcal producer Ilegal Mezcal, reflects the shared commitment to authenticity and passion, and consolidates the already long lasting relationship between the photographer and the international mezcal brand.
This unique exhibition will not be confined to traditional gallery walls; it will be woven into the very fabric of New York City's communities, creating the opportunity for many, to experience the captivating visuals.
The neighborhoods include: East Village, Lower East Side, Williamsburg, Greenpoint and Bushwick.
The “unofficial” opening event is scheduled on Nov 3 at Home Sweet Home bar in the LES, in occasion of the Femme Fatale 70’s Glam Costume Party, offering an opportunity for art enthusiasts and those with an appreciation for the “rock and roll lifestyle,” to gather and celebrate this unique exhibition in a festive environment.
We invite you to immerse yourself in the timeless attitude of rock and roll!
To experience 'Rock and Roll is an Attitude’ and to know more about the project, visit the photographer’s website at: nicomalvaldi.com
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